ASA stories
TV viewers will now see Squashies in a broader push to grow awareness, as Swizzels adapts the brand's social concept for ITV1.
Brands risk losing ground as influencer activity is now being tied to sales, traffic and customer growth across UK and Europe.
Campaigns can be delayed or pulled from air if rights or regulatory checks are missed at the final delivery stage, costing brands money.
World Cup set to kick off UK spending spree as fans splash out on home viewing gear and juggle matches with shopping on second screens.
XR acquires Telly Traffic to fold TV clearance into its ad ops platform, strengthening UK ad compliance as regulatory scrutiny grows.
Adclear secures GBP £2.1 million to expand its AI-powered platform that automates compliance for major UK financial institutions' marketing content.
New Zealand tightens health advertising code, curbing influencer endorsements, tougher evidence rules and stricter protections for vulnerable people.
A new study reveals 77% of UK consumers are unaware that part-copper broadband can be marketed as 'fibre', prompting calls for clearer regulations.
The Advertising Standards Authority has ruled in favor of 2degrees, stating that their advertisement about rollover data was not false advertising.
Orcon pulls Kim Dotcom TV ad after complaint to Advertising Standards Authority upheld. Uncapped plans still available.
ASA unveils tougher 2026 rules on health ads, targeting vulnerable audiences, stricter claims, and tighter control of online testimonials.
Australian Spatial Analytics has created over 230 data careers for young neurodivergent adults while delivering AUD $18 million in projects.
Uber NZ's comedic ad backfires, ASA deems it misleading, casting doubt on the rigour of driver checks amidst humour claims.
