Creative Technologies stories - Page 3
Thanks to computers, humanity opened the door to an infinite world of creation and innovation. Creative Technologies encompasses a wide range of technologies related to computing and design, such as digital product design, digital content creation, advertising, as well as virtual reality.
With Creative Technologies, ways of publishing content through the capabilities of software and engine enable enhanced creative output. Brands use Creative Technologies in many applications, such as advertising, portfolio management and innovations.
With Creative Technologies, ways of publishing content through the capabilities of software and engine enable enhanced creative output. Brands use Creative Technologies in many applications, such as advertising, portfolio management and innovations.
Shoppers turn against AI social content, survey finds
This month
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cx
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martech
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partner programmes
Shoppers increasingly prefer human-led social posts over AI-generated material, with Gen Z driving brands towards micro-influencers and niche creators.
PayPal brings payment links to Canva's 265 million
This month
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saas
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digital transformation
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fintech
PayPal brings payment links into Canva for 265 million users, letting creators, entrepreneurs and small firms sell from designs with QR codes and checkouts.
Optimizely training sparks surge in marketing AI agents
This month
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devops
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digital transformation
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cx
Optimizely training programme sees 375 AI agents built in five days as waitlist tops 1,500 amid rising enterprise marketing demand.
Sprinklr adds AI copilots & controls in Spring '26 update
This month
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uc
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cx
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martech
Sprinklr rolls out Spring '26 update with AI copilots, testing controls and customer feedback tools for enterprises.
Hands-on review: Apple AirPods Max 2 refined upgrade
This month
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wearables
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digital entertainment
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headphones
Apple's premium over-ear headphones gain stronger noise cancellation, USB-C lossless audio and new smart features, but keep the same familiar design.
Levanta acquires Perch+ to expand Amazon marketplace
This month
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martech
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commerce systems
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e-commerce
Levanta buys Perch+ as it broadens creator and affiliate tools for Amazon sellers, adding hundreds of merchants and publishers to its platform.
Optimizely named Gartner leader for ninth year running
This month
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martech
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rpa
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personalisation
Optimizely says its AI-driven content marketing platform has helped secure a ninth straight Gartner Leader spot as vendors race to automate workflows.
Gigabyte unveils dark wood AM5 motherboard for gamers
This month
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gaming
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digital entertainment
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hybrid & remote work
Gigabyte adds dark wood styling to its premium AM5 motherboard line, pairing the X870E AERO X3D Dark Wood with Ryzen support and Wi-Fi 7.
Microsoft launches three new MAI AI models for Foundry
This month
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genai
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ai
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ai ethics & governance
Microsoft expands its in-house AI push with three Foundry models for speech, voice and images, as WPP signs on to test the new tools.
Intel releases neural texture compression SDK for game devs
This month
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gaming
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digital entertainment
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intel
Intel launches neural texture compression SDK to help game developers cut texture storage and memory use, with up to 17x savings.
Meep-morp launches Resolve workflow tool for editors
This month
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rpa
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social media
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digital media
Meep-morp unveils Resolve workflow software to automate exports, tagging and uploads, aiming to cut post-production delays for professional editors.
Majority of workers using AI at work, survey finds
This month
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data protection
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devops
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surveillance
European workers embrace AI on the job, but most fear personal data is being used to train tools and many have already seen errors.
Animoca Brands launches AliBAE with CHECK bounty rewards
This month
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gaming
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crypto
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blockchain
Animoca Brands unveils AliBAE AI creator platform with 100,000 CHECK in bounty rewards and Alibaba's Qwen models.
Garney adopts Hyland for SAP SuccessFactors in HR shift
Last month
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document management
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digital transformation
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ecm
Garney deepens Hyland tie-up to unify HR records in SAP SuccessFactors, aiming to cut manual work and bolster automation across its US operations.
AI Personality awards launch with USD $90,000 prize
Last month
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genai
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ai
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ai ethics & governance
AI creator platforms launch awards with USD $90,000 prize fund as virtual personalities move deeper into the online economy.
Global handheld smart camera shipments jump 83% in 2025
Last month
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drones
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pc market
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dji
IDC says global handheld smart camera shipments surged 83% to 16.65 million in 2025, with DJI and Insta360 leading the boom.
Meliora buys Backchat Media to expand into New Zealand
Last month
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saas
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digital transformation
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partner programmes
Meliora acquires Auckland-based Backchat Media, gaining a New Zealand foothold and bolstering its APAC digital strategy and content offering.
THG Commerce backs Beauty of Joseon’s UK TikTok Shop
Last month
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partner programmes
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e-commerce
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marketing
THG Commerce teams with Beauty of Joseon for UK TikTok Shop debut, with affiliate creators driving 68% of early revenue and boosting Korean skincare reach.
PushON appoints Emma Gunn & Emily Harris amid growth
Last month
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digital transformation
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martech
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commerce systems
Ecommerce agency PushON hires Emma Gunn and Emily Harris to bolster its growing Manchester team after reporting 40% annual growth.
Creators eclipse broadcasters in Oscars social media surge
Last month
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martech
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digital engagement
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marketing
Influencers, not film studios or TV networks, stole the Oscars spotlight this year as creator content drove surging social media engagement.