Infobip stories

Infobip urges UK retailers to use RCS and WhatsApp to cut returns disruption as annual costs are forecast to top GBP £27 billion.

Infobip promotes four long-serving executives to refreshed leadership roles, adding a Chief Innovation Officer and elevating alliances to the Board.

Infobip named a growth and innovation leader in Frost & Sullivan’s latest CPaaS report, praised for cross-channel AI-driven communications.

AI is transforming loyalty from points to real-time, personalised journeys as super apps and agentic engagement engines rapidly take hold.

Infobip logs 12.2 billion Cyber Week interactions as retailers drive a 277% Black Friday surge in rich messaging such as RCS and WhatsApp.

Infobip forecasts that AI, ethical messaging, and new channels like RCS will transform UK customer experience by 2026, focusing on real-time personalisation and trust.

A global survey reveals shoppers increasingly expect early, personalised holiday deals and trust AI for recommendations, urging retailers to act faster and smarter.

Over half of UK shoppers find retail communications too generic, with 60% calling them irrelevant, highlighting a need for personalised experiences across channels.

Virgin Atlantic’s partnership with Infobip has boosted online check-in at Heathrow by 11% using automated WhatsApp messaging to streamline passenger experience.

A study finds 61% of UK shoppers see brand messages as irrelevant, urging retailers to adopt personalised, omnichannel approaches to engage consumers.

Infobip is named a Leader in Gartner's 2025 Magic Quadrant for CPaaS, topping Completeness of Vision for the first time in its third consecutive year.

AI is reshaping global industries by enhancing security, safety, and efficiency, becoming essential in sectors from cybersecurity to logistics and construction.

RCS messaging in the UK has surged 65% in 2024, boosted by Apple iOS support and AI, as brands enhance customer engagement with richer, interactive chat tools.

Agentic AI market set to grow from USD $7.28 billion in 2025 to over $41 billion by 2030, driving automation and transforming sectors from cybersecurity to customer service.

NEXT partners with Infobip to boost shopper security, blocking 175,000 fake messages monthly and enhancing customer engagement with advanced RCS messaging.

India is harnessing AI and sustainability to transform technology, driving economic growth and enhancing cybersecurity on National Technology Day 2025.

Infobip partners with MoneyGram Haas F1 Team to boost fan engagement via AI-powered messaging channels like WhatsApp and RCS at the 2025 Miami Grand Prix.

Yariv Dafna, with nearly 20 years of finance and business management experience, joins Infobip as CFO to help drive the company's continued growth.

Shopping habits have changed since the beginning of the pandemic; the biggest trend of all is the rise of hybrid shopping.

More than half of smartphone apps are unused, and businesses are losing around $57,000 per month. It's time for an app clear-out.