Predictive analytics stories - Page 11

Shirofune's new integration with Amazon Marketing Cloud adds predicted LTV and new customer metrics, helping advertisers optimise Amazon Ads for long-term value.

Streaming ETL enables real-time AI insights, letting companies prevent fraud, boost sales, and improve customer retention instantly, transforming competitiveness.

TeamSystem has acquired French SaaS firm ClicData to enhance AI-driven data analytics for over 2.5 million SMEs across Europe and North America.

Ecommerce marketing is set to evolve in 2025 with five key trends, including AI personalisation, mobile commerce, social media sales, data-driven automation, and SEO advances.

AI is revolutionising car insurance by using connected vehicle data to enhance risk assessment, pricing, claims handling and fraud detection for tailored policies.

Yusen Logistics has adopted FourKites' NIC-Place platform for real-time tracking and temperature monitoring of pharma shipments across Europe, boosting compliance and service.

ManageEngine launches MSP Central, a cloud-native platform that unifies MSP operations, boosting efficiency with modular, AI-powered tools and security features.

UK firms relying on outdated legacy systems risk security breaches, inefficiencies, and missed growth, warns Essenkay amid rising cyber threats and economic pressures.

FICO leads Forrester's AI decision platforms report, achieving top scores for its platform's innovation and decision-making capabilities among 15 vendors.

Hitachi and Southwest Power Pool are using AI to slash US grid connection study times from up to 27 months to under 12, boosting energy capacity and reliability.

UK credit card debt rises as spending drops 6.8%, with average balances hitting GBP £1,845 and missed payments surging 23% in March 2025.

Nearly 700 global supply chain leaders prioritise AI and new tech investments to boost resilience, efficiency, and sustainability over the next three years.

UKG and ServiceNow join forces to integrate AI, streamlining HR and payroll to boost productivity and ease administrative burdens across industries.

DreamWorks Animation has deepened its partnership with Lenovo, naming it preferred provider to boost film production with advanced computing solutions.

By 2030, over 85% of UK fulfilment warehouses will be automated, driven by AI advances and robotics, says Impact Express report.

FICO and AWS have teamed up to expand global access to AI-driven decision workflows, now available via AWS Marketplace Private Offers.

Charter Global launches Assistly, a cloud platform designed to simplify operations and improve care in small senior care homes with AI-powered tools.

Hitachi Vantara launches VSP 360, a unified data management platform with AI-driven tools to simplify hybrid cloud storage for enterprises of all sizes.

Red Hat launches AI-powered enhancements to Enterprise Linux, boosting system management, container-native support, and IT upgrade planning for businesses.

Andy Lawrie of Nationwide wins FICO Decision Hero Award for leading credit decision overhaul, boosting efficiency and compliance in financial services.