ROI stories

Braze studies say brands must link AI to customer data and real-time decisioning to win measurable gains, with only a few seeing returns.

Hospitality software chief says hotel operators are losing hundreds of hours a year as fragmented systems slow check-ins and blur data.

EDB touts Postgres AI gains, saying a data-layer overhaul can cut token use, speed vector indexing and trim emissions for enterprise AI workloads.

Tredence and Google Cloud unveil agentic AI accelerators to help enterprises shift from pilots to production across data, supply chains and customer service.

UK project-based firms are turning AI from pilot schemes into day-to-day tools, with nearly half reporting productivity or cost gains, Deltek says.

Former EY and Accenture executive Frank O'Dea leads London-based Klarus, which uses senior specialists and outcome-based fees to turn AI pilots into measurable returns.

Google is tailoring AI playbooks for 19 industries as enterprises shift from pilots to production, with faster rollouts and ROI now the focus.

Google Cloud expands AI security with new agents, Wiz integrations and fraud defences as it targets faster, more automated cyber attacks.

AI skills shortages are limiting business returns, with QA warning that training gaps are leaving many workers using the tools only for basic tasks.

Forrester says most firms cannot show AI marketing spend is lifting revenue or profit, as buyers rely on generative search and AI agents.

Microsoft steps up New Zealand AI push with 200,000 more people to be trained as chief technology officer Sarah Carney says the real challenge is winning trust.

ShareGate survey finds AI tools have surfaced sensitive data at 29% of firms, exposing a widening gap between confidence in governance and reality.

UK firms race ahead with Microsoft Copilot, but ShareGate survey finds AI tools are exposing sensitive data and exposing governance gaps.

Moloco brings performance advertising to connected TV for app marketers, using its mobile AI to measure installs and engagement on the television screen.

Moloco has extended its adtech push into television with a new performance product for app marketers, promising real-time optimisation and attribution.

OpenSearch set out its first enterprise support framework as new long-term releases promise 18-month cover, faster CVE fixes and certified vendors.

Unit4's Scanmarket wins top spot in Info-Tech's Strategic Sourcing Data Quadrant for a second year as new customers boost source-to-contract momentum.

Forrester says the next wave of AI will reach robotics, transport and commerce, with agentic tools, security and trust set to pay off first.

Kvantify names Dr David Siebert as global head of business development as it steps up commercial push for hybrid quantum-classical software.

WatchGuard and HaloPSA deepen ties to let managed service providers handle security alerts, licensing and billing from one workflow.