TCL has launched a giveaway for Arsenal supporters in the UK, offering a television and a signed Arsenal shirt.
The competition comes as Arsenal enters the closing stages of the domestic season and prepares for the UEFA Champions League final against Paris Saint-Germain.
Fans can enter through TCL UK's Instagram account by following the page, liking the giveaway post, tagging a friend and leaving a comment with a score prediction, match thoughts or a message of support. One winner will be drawn from all entries.
The prize bundle includes a framed Arsenal 25/26 squad-signed shirt and a TCL C8L-UK SQD-Mini LED TV. Fans can also boost engagement by sharing their football viewing setup or tagging TCL UK in watch-party content.
TCL, an official global partner of Arsenal, has tied the promotion to the club's strong season and positioned it as a way to celebrate with supporters who have followed the team throughout the year.
Prize Details
The television in the giveaway is part of TCL's C8L-UK line. It uses TCL's SQD-Mini LED display technology and includes Dolby Atmos sound and audio by Bang & Olufsen.
TCL describes the set as an ultra-slim model with a near-borderless design. The Arsenal-linked promotion also draws attention to the product as football audiences focus on the final weeks of the season.
The campaign highlights how consumer electronics brands continue to use football partnerships to raise their profile and drive online engagement. Club tie-ups offer manufacturers access to large, highly active fan communities, particularly during title races and major European fixtures.
For Arsenal, the promotion adds to the commercial activity that often surrounds a successful season, with partners using the team's progress on the pitch to market products and competitions to supporters. For TCL, it pairs a premium consumer product with club memorabilia in a package aimed directly at fans.
Fans are asked to post a score prediction, matchday thoughts or messages of support, reflecting a broader shift toward simple social media tasks that encourage public interaction and visibility. Requiring users to tag friends and comment can quickly extend reach across supporter networks.
Social Push
Brands have increasingly leaned on giveaways tied to major sports moments, especially when a sponsored team is in contention for silverware. These campaigns typically combine a high-value product with exclusive merchandise to appeal to both committed supporters and broader consumer audiences.
Here, TCL has built the promotion around two incentives: a new television for match viewing and the collectible value of a squad-signed Arsenal shirt. The combination reflects a straightforward commercial logic, linking football viewing with the hardware used to watch it.
The competition is open to UK residents and runs through the start of June, with the winner selected from valid entries. The activation is centred on Instagram, one of the main platforms brands use to turn sponsorship deals into direct consumer campaigns.
"With Arsenal on the verge of Premier League glory and through to the UEFA Champions League Final against Paris Saint-Germain on 30th May in Budapest, TCL wants to celebrate the moment with a competition designed for the fans who have been there every step of the way," TCL said.