TelcoNews UK - Telecommunications news for ICT decision-makers

Customer retention stories

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Braze launches AI tools for marketers with Europe hosting

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Braze unveils AI marketing suite with European hosting as customers report sharper engagement, faster campaign builds and stronger conversions.
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Braze says AI spending must deliver measurable gains

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Braze studies say brands must link AI to customer data and real-time decisioning to win measurable gains, with only a few seeing returns.
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Adyen adds loyalty software in €750m Talon.One deal

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Adyen moves beyond payments with EUR €750 million Talon.One deal to fuse loyalty software, customer data and promotions across channels.
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Turning security into a story: How managed service providers use reporting to drive retention and revenue

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Managed service providers can boost renewals and upsell revenue by turning hidden security work into clear, customer-ready reports that prove value.
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Celonis & ProcessLab launch banking apps for mortgages

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Celonis and ProcessLab debut banking tools for mortgage approvals and service teams as lenders seek faster decisions, lower costs and better customer journeys.
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Amplitude launches AI assistant for in-product support

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Amplitude adds an AI assistant inside apps to guide users through tasks, cut support tickets and tie help requests to product behaviour.
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Parloa study finds big firms make customer contact hard

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Parloa study finds many global firms bury support details, while most chatbots fail to solve issues and phone menus remain frustrating.
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Pinewood lifts revenue as US dealership testing starts

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Pinewood boosts annual revenue and EBITDA as testing begins at Lithia's US dealerships, with cash rising and medium-term growth targets intact.
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Telcos reshape music streaming for local audiences

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Telcos are turning music streaming into localised services for niche audiences, from Greenlandic heritage platforms to kid-safe apps and MENA billing deals.
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Revolut launches AI assistant as banks shift to chat

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Revolut has launched an in-app AI assistant as banks and fintechs race to replace menu-driven apps with chat-based tools for everyday money tasks.
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Blackhawk launches digital wallet for unified stored value

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Blackhawk Network has unveiled a Digital Wallet API that lets brands pool gift cards, refunds, loyalty rewards and promo credit into one spendable balance.
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Rue Gilt Groupe plugs Riskified into Zendesk to curb fraud

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Rue Gilt Groupe brings Riskified identity scoring into Zendesk as retailers race to stop refund abuse without slowing customer service.
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Redsquid buys Partnership Education in biggest deal

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Redsquid expands its education technology push with Partnership Education takeover, adding nearly 80 staff and GBP £8 million in revenue.
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Strategy and innovation: Key takeaways from Gamma's regional forums

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Gamma Communications' Regional Forums urge partners to shift from one-off sales to roadmap-led growth as AI, UCaaS and R&D reshape the channel.
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Trustifi adds AI video training for MSP phishing drills

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Trustifi rolls out AI-powered training videos for managed service providers, turning real phishing emails into branded simulations inside one dashboard.
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Quickfire Digital named Shopify Platinum partner in Norwich

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Norwich agency Quickfire Digital lands Shopify's top partner tier, joining a small UK elite and gaining closer access to platform support.
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Backbase, Ninth Wave unlock ERP banking connections

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Backbase and Ninth Wave have teamed up to let banks plug corporate clients' ERP and accounting systems straight into account data and payments.
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Atis app launch adds loyalty and direct ordering channel

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atis to launch first customer app in May as London salad chain boosts digital ordering, loyalty rewards and direct customer data control.
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Nearly 18% of marketing emails miss inboxes, study finds

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APAC marketers urged to tighten email deliverability as Sinch Mailgun study says weaker inbox placement is draining returns despite heavier AI adoption.
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Webtrends Optimize appoints Samantha Bessant as Customer Success Director

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Webtrends Optimize taps Samantha Bessant to lead customer success as British software firm scales client operations after record growth.