Marketing stories - Page 19

Ah Um has released a new study showing that 65% of business leaders are drawn in by visuals when browsing B2B content.

TREND Networks promotes Dan Barrera to Director of Product Innovation and Tim Widdershoven to International Sales Director, to grow their business globally.

Each type of story has a different purpose, so it’s worthwhile understanding which type could work for your needs.

Gartner reveals its top five predictions for marketing leaders, including combating misinformation and ethical AI concerns.

AWS empowers advertisers and marketers to reinvent workloads with solutions to improve audience and customer data management.

RobosizeME appoints industry stalwarts to Advisory Board to tackle staff shortages with its delivery team and RPA solutions.

Eight in ten marketers identify macroeconomic uncertainties that have reduced their organisation's, team's, and client's budgets.

More than two-thirds of marketing executives believe their personalization efforts are not strong enough, according to a report by MoEngage.

74% of C-suite leaders in APAC feel pressure to prove greater short-term ROI on marketing campaigns, rising to 89% in Singapore, says LinkedIn study.

Cyber assurance provider Cyara has hired Max Lipovetsky as VP Products and Russ Hellmann as VP Growth Marketing to drive global expansion.

Amperity has welcomed a new Chief Marketing Officer and Chief People Officer, strengthening its leadership team.

Pattern Australia has partnered with Hey Bud to help the hemp skincare brand improve its eCommerce operations and grow sales through online marketplaces.

Pureprofile has appointed Anna Meiler as APAC Data & Insights MD and Martin Tomlinson as New Zealand Country Manager to expand its APAC footprint.

Marketers in Australia are currently facing barriers to growth including corporate silos and under-resourced teams amid changing microeconomic climate.

LIFT assists organisations in migrating their digital marketing activities to the cloud, and STITCH creates cohesion between disparate solutions.

Over 100 new brands have been added to the BuyersCircle community in the last three months, now available for consumers to shop.

Automating revenue management tasks through a system can help hotels attract the right guests at the right price, enhancing profitability and growth.

Fintech disruptors and a desire for personalized experiences are shaking up customer loyalty in the financial services industry.

The region’s digital consumer population will continue to grow exponentially, reaching 370 million by the end of 2022.

WP Engine appoints Sachin Puri as SVP and CMO, responsible for global marketing strategy and brand as the company launches new products.