Marketing stories - Page 18

Versa Networks, a unified secure access service edge (SASE) provider, has hired Dan Maier as its new Chief Marketing Officer.

Adobe and NVIDIA, longstanding R&D partners, announced a new partnership to unlock the power of generative AI to further advance creative workflows.

Accenture and Adobe have collaborated to develop new services that help marketers create and deliver content using Adobe's Content Supply Chain solution.

GetApp has found 53% of SMEs in Australia plan to grow their social media budget in 2023, including paid advertising, content creation, and software purchase.

Frederik Werner, who previously served as a Practice Lead Analytics for DHL, has been appointed as Solution Architect at Nordic platform Accutics.

Adobe finds that brands in APAC are not evolving their data strategies, with 79% still relying on third-party cookies.

Zoho launched in Australia in 2019 and has launched numerous new apps, created many new jobs and grown its customer base in the region exponentially.

Brands and retailers are increasingly evaluating their channel mix, especially as recession looms, according to a new report.

APAC's Metaverse Generation, composed of Millennials and Gen Z, have different expectations and desires from the metaverse, according to a new survey by Yahoo.

The full fibre broadband provider 4th Utility, appoints Steve Wilson, a top digital leader, as CEO of its newly created consumer business unit.

Brands and companies still have a long way to go to ensure that visual representation reflects our increasingly diversified workforce.

In celebration of International Women's Day, Megantic highlights its success in helping female eCommerce leaders with its program, Megantic Mentors, since 2021.

LoopMe achieves 27% YoY growth in APAC, surpasses $150M global revenue with the help of AI-powered technology products and key executive hires.

Leading brands are prioritising investments in content creation capabilities and workflows, according to Adobe's 2023 Digital Trends Report.

If you're a content creator, a marketer, or a business owner, there are numerous AI tools available that can aid you in your day-to-day work.

Five digital marketing innovators win big at the Similarweb Digital Marketing Awards, showcasing their success in driving traffic and achieving business impact.

Email marketing crucial for business growth and customer relationships, survey finds. Lack of time and support hinder success. Metrics matter.

Storytelling can be a powerful tool for tech brands to create meaningful connections and foster loyalty with customers.

KPMG will support Melbourne Airport's Microsoft Dynamics implementation across financials, supply chain, sales, customer service and marketing.

New consumer research from InSites Consulting reveals four Meaning Drivers and 12 trends shaping a more meaningful future.